What are the advantages of RFID cards in the retail industry?

With the deep application of RFID in various industries, people are increasingly aware of the deep application of RFID in various industries. According to international research institutions such as this, RFID on the use of research, apparel and general merchandise retailers on ready-to-wear made a study of the use of cell phone RFID card has a great cycling posture, the reason is to ensure inventory identification, and for the full range of retail channels can immediately respond to customer needs.

RFID retail this loved by everyone, and the needs of retailers have a lot to do with the retailer's most important needs contain the company's profits, marketing and sales, business process intelligence these three major pieces. RFID can help this part of the company to reduce inventory, improve inventory accuracy, produce more efficient business results. In turn, the needs of retailers are met.

From the characteristics of the 2 technologies and the main uses, it seems that RFID market advantage to the retail industry has an extremely strong fill the characteristics of the retail industry to meet the needs of the retail industry wireless RFID cards accompanied by a large number of applications brought about by the convenience of the 2 areas within the characteristics of the completion of a mutually beneficial win-win situation, the development trend to promote each other. RFID is used in five main areas: supply chain, inventory management, store merchandise management methods, customer relationship management and security work.

1. the supply chain: the first used in the retail industry RFID, is the current stage of RFID a number of applications of the largest number of industries.

2. store merchandise management methods: At this stage, most department stores and shopping malls are focused on some easy to steal or valuable goods.

3. inventory management: in inventory management landmark RFID card use the main content contains the application of fixed immobile or moving explainer scanner warehouse and storage shelves in the goods, improve the goods in and out, pick up and pick up efficiency; improve the visibility of the inventory of upstream suppliers, immediate supply; with the store storage shelves automatic replenishment system software link, immediate stocking, improve inventory.

4, customer relationship management: RFID use mainly in self-checkout and improve the consumer store consumption experience in two areas.

5.  security work: these aspects: RFID key technology mainly in the commodity theft prevention system, followed by commodity theft prevention system RFID identification code to replace the original login password to manipulate IT some key units of machine ownership or access rights.